Apple hit my soft spot!
A few days ago I flew to Berlin to attend the conference dedicated to iPhone developers which took place on November 10 at Freie Universität.
iPhone is the first target of the extention of our videoguide platform, so I couldn’t miss the event that also gave me the chance to visit the german capital for the first time.
As a player of WWII videogames, I attacked or defended Berlin a lot of times on virtual battlefields. Maybe the sort of reverential fear I initially had about Berlin was due to that, other than to my complete ignorance about the german language.
However, walking around the city, alone or with Laura and Fawzi, two friends researchers I met in Toronto during ICHIM 07, my feelings did change: it’s a pleasant metropolis, with bike lanes, an efficient transportation system, little pollution and a lot of stories to tell: from the remains of the Wall to the chocolate sculptures by Fassbender&Rausch (in the picture you can see their unsinkable chocolate Titanic!).
Laura and Fawzi not only did offer their hospitality for my first stop in Berlin, but also helped me appreciating the city, including german and syrian cuisine: heartful thanks!
The contents of the iPhone Tech Talk were interesting, although necessarily not too much in-depth. Two of the speakers were italians, so it was pretty easy getting in touch with them and talk about i-muse™.
And now let’s bite the SDK of the Apple’s phone, since it looks like the ideal device on which i-muse™ will run!

On October 23 and 24 I’ve been in the magic Lucca together with the whole Togunà’s team to attend Lu.Be.C. 2008, one of the most important events in Italy about technology applied to the cultural heritage sector.
We were both among the 40 exhibitors with our stand and among the speakers in the afternoon conference dedicated to partnership case studies between public administration and private companies: the ideal opportunity to announce the i-muse™ installation project for Villa Bernasconi, a wonderful Liberty-style villa in Cernobbio, just recently restored.
Together with the Major of Cernobbio, Simona Saladini, Guido showed a demo of i-muse™ with the first contents made for the villa, impeccably speakered in Italian (thanks Melania!).
At the end of the two days in Lucca my team was really galvanized, a satisfaction that repays us of the hard work done until now to weave the web holding our startup in search of clients a bit at a time.
Big thanks to the staff of PromoPA, organizer the event, in particular to the patient Francesca Velani, Diana Lomas e Silvia Doberti!
Nice were the eco-compatible exhibition desks and panels made entirely by cardboard and great was the concert at the Auditorium San Romano with spectacular lights effects by Son et Lumière.